Google Ads Agency
Google Adwords Certified Company Since 2014
Optimus PPC is a Google Ads Agency based in Bangalore, India providing Google Ads Strategy and Campaign Management services since 2014.
Google Ads is the leader in Search Advertising with about 9 out of 10 searches globally. Google Ads puts your business in front of people who are searching for a product/service you provide on Google Search or Google Maps across devices, viz., mobile, desktop/laptop or tablets. The beauty of the Google Ads Platform is you pay only when people click your ads and you can control the exact amount or budget you want to spend in a given period of time. These clicks generate visits to your website or calls to your business. Google Ads are very effective as businesses can target people who are looking for a product/service.
Google Ads platform enables businesses to target the full funnel or buying stages... from Awareness, Consideration & Conversion. The full-funnel targeting can be done by using all the Google advertising properties - Google Search Ads, Google Display Ads, and YouTube Ads.
Google Search Ads, Google Display Ads & YouTube Ads
Google Search Ads On Google Search Network (GSN):
The ads target people who are looking for a product or service like yours or trying to do something that your product/service enables them or makes easier on Google Search and Google Search Partners. The Google search network provides an opportunity to target your audience when they are specifically looking for or researching the problems/solutions you are addressing through products/services.
Google Display Ads On Google Display Network (GDN):
The ads target competitors & similar product/service users. The display network provides large-number of ad impressions building awareness and reaching targeted users when they are not actively searching for the products/services you provide.
Video Ads On YouTube (the world’s 2nd largest search engine):
Video ads target people who are looking for content related to your product/service or doing something that your product/service enables or makes easier. Video Ads on YouTube generate awareness and engage your target audience by grabbing their attention at the right moment.
Optimus PPC's Google Ads Management Services
As a Google Adwords Certified Company, Optimus PPC provides these services under Google Ads Management to help businesses like yours maximize the potential of Google Ads and drive Lead Generation, Improve Lead Quality and Reduce Cost per Lead. Here is a closer look at the Google Ads Management Services we offer:
Google Ads Review
If you are already running Google Ads campaigns, we can do a comprehensive Google Ads Audit to identify areas for improving campaign performance. Our Google Ads Review is built on a comprehensive Google Ads Audit Checklist including campaign strategy, structure, keyword research & grouping, ad copy, bidding, and landing pages, and we will provide actionable recommendations to help you optimize your campaigns and boost your return on ad spends.
Google Ads Strategy
Our team of Google Ads Experts will work with you to develop a customized Google Ads Strategy that aligns with your business goals and consumer behaviour. We will consider elements like your google ads account/campaign structure, target audience, their buying journey/funnel stages, ad/campaign type, budget, bidding, and competition to draw-up a Google Ads Strategy that will drive results.
Effective keyword research is the foundation of a successful Google Ads campaign. Our team of Google Ads Specialists will work on comprehensive Google Ads Keyword Research to identify the most relevant and high-performing keywords for your Google Ads Campaign. Once the Google Ads Keyword Research is completed, we will develop a Google Ads Keyword Strategy that will drive results based on your business goals.
Ad Copy Writing
Compelling ad copy is essential for driving clicks and conversions. Our team of skilled Google Advertising Experts will write ad copy that resonates with your target audience by touching upon their needs, pain points and motivates them to take action. Our Google Ads Account Managers will work on A/B testing to continually refine and improve your Google ad copy over time.
Google Ads Campaign Setup
Our team of Google Ads Consultants will handle all aspects of campaign setup, from selecting keywords and grouping them based on relevant themes to create ad groups, to writing Google Ads copy to bidding including conversion tracking. We will ensure that your campaign is set up for success from the beginning.
Google Ads Management & Optimization
Our team of Google Campaign Managers will handle ongoing Google Ads Campaign Management and Google Ads Optimization to ensure that your campaigns continue to drive results. We will continually monitor and adjust your campaigns based on performance of ads, keywords, bids, and competition to maximize your Return on Advertising Spends.
Why Choose Optimus PPC for Google Ads Management Services?
14+ Years Experience
in Google Ads
Our Founder comes with 15+ years of extensive experience in Google Ads all the way back from the year 2009. Prior to that experience in Marketing and Brand Consulting.
We focus on maximizing the Return on Ad Spends. We have successfully demonstrated that we can drive results and deliver value to Clients.
We have developed time-tested processes to handle every aspect of the Google Ads, from Strategy to Setup to Management to Optimization. This ensures that we delivery consistent results.
Google Ads Certified
Our Google Ads Experts team are Google Ads Certified Professionals in Google Search Ads Certified, Google Display Ads Certified, and Google Video Ads Certified
We customize your Google Ads Strategy based on your unique requirements and goals. We do not have a one-size-fits-all approach.
We work on predetermined deliverables and fees. Not on % of spends! We do not incentivize ourselves to get you to spend more. And our deliverables are clearly spelled out at the beginning.
Optimus PPC obtained its Google Partner Badge way back in 2014, the same year as the agency was set up. And it has retained the Google Partner badge quarter on quarter ever since.
+ Client Owns All Assets
All work done will be through client owned accounts and the client has access and owns all platforms, assets and data.
We Partner for
the Long Term
We are committed for Long-term success of our clients. We partner with clients providing guidance, support, and ongoing optimization to ensure optimum ad performance.
Select PPC Client Testimonials
- Antonio Silva,
BikeLife, South Africa
"One of the best we have ever used... delivered beyond expectation, on budget and ahead of time. Don't look further if you need a digital marketing resource."
David Gunther, PilatesCan, Australia
"Exceeded our expectations. Knowledgeable on many facets of Internet Marketing, professionally communicating concepts in a clear, concise and project-relevant way."
Andrew Wilson, MarketersCollege, UK
"Very happy... Good input into the project, great communication, added significant value to the project."
- Alisa L,
AMM Holdings, Canada
"If you need a Google Ads Specialist - they are your people no questions asked. Don't go to someone who is less money, you get what you pay for."
JJ Fishing Lodges, USA
"I cannot say enough great things about Subash and his company. I have referred and will continue to refer clients to him. Very honest, fast, and knows PPC. Use Subash, you will be glad you did!"
YK, Tiger Tech Solutions, India
"Excellent communication. Perfect Delivery. Made sure I was completely satisfied with the work. Highly recommended"